A proactive assistant that's personal to you
Demi learns how you work and acts on your behalf, with your approval. Claude Tag is one shared bot for the whole channel.
SOC 2 Type II · CASA Tier II · Google-verified
Demi vs Claude Tag, side by side
Proactively surfaces the next step before you ask
Demi
Claude Tag
Ambient, but task-drivenLearns YOU personally and improves over time
Demi
Claude Tag
Shared, not personalA personal assistant for every team member
Demi
Claude Tag
One shared Claude per channelWorks in your DMs and channels
Demi
Claude Tag
Shared channel employeeProposes the action and acts only after you approve
Demi
Claude Tag
Admin governanceConnects across your GTM and ops tools (HubSpot, CRM, 100+)
Demi
Claude Tag
Admin-scoped toolsTurns conversations into finished deliverables
Demi
Claude Tag
LimitedTracks your deals and follows up on its own
Demi
Claude Tag
Scheduled workAvailable to any team, no seat minimum
Demi
Claude Tag
Enterprise/Team, 10+ seatsPredictable per-seat pricing
Demi
Claude Tag
Enterprise/Team plans
Compiled from publicly available information. Last reviewed June 2026.
Built around you, not just tasked like a tool
A proactive coworker that learns how you work and acts on your behalf, with your approval.
Proactive, not reactive
Surfaces the next step before you ask.
Learns how you work
Adapts to your voice and priorities, and gets better over time.
Acts with your approval
Proposes the action and only moves once you approve.
Personal to everyone
Every employee gets their own Demi that knows their work.
Why teams move from Claude Tag to Demi
- 01
It's personal to you
Demi learns how you work, instead of being one shared channel bot.
- 02
It's proactive
Demi surfaces the next step before you ask, then waits for your approval.
- 03
Start without a rollout
Download Demi for Mac with no seat minimum or admin project.
Demi is for you if
- You want a personal assistant that learns how you work
- You want every employee to have their own proactive assistant
- You want to start without an enterprise rollout
Claude Tag is for you if
- You want one shared, general-purpose Claude in a channel
- You want a frontier model for broad, open-ended reasoning
- You are on Claude Enterprise or Team with the seats to qualify
Teams that use Demi don’t go back
Up and running in minutes
- 01
Download for Mac
Download Demi for Mac and connect your tools in a couple of clicks.
- 02
Learns from you
Demi learns your context and style across Gmail, Calendar, Slack, and your CRM.
- 03
Approve the action
Demi proactively proposes next steps and takes action across your tools once you approve.
Demi vs Claude Tag
questions
Demi is a personal, proactive coworker that learns how each employee works and acts on their behalf once they approve. Claude Tag is one shared Claude per Slack channel, offered on Enterprise and Team plans.
Yes. Every employee gets their own Demi that learns their context, voice, and priorities. Claude Tag is a shared employee in a channel, the same Claude for everyone.
Yes. Demi proactively surfaces the next step, drafts the reply, and tees up follow-ups, then waits for your approval before acting.
No. Anyone can download Demi for Mac and start. Claude Tag is offered on Claude Enterprise and Team plans with a 10-plus seat minimum.
Yes. Teams sometimes keep a shared Claude in a channel and give each person Demi as their personal proactive assistant. They solve different problems.
Data security is a top priority. Demi is a Google-verified app compliant with SOC 2 Type II and CASA Tier II, and only uses trusted AI vendors with zero data retention.

Put Demi to work on your Mac
A proactive coworker that learns how you work and acts on your behalf, with your approval.









